Product Details
- Plum Niacinamide & Rice Water Serum is a lightweight, milky face serum formulated with 10% niacinamide to brighten skin and fade acne marks and blemishes.
- Enriched with Japanese rice water, olive-derived squalane, and licorice, it helps smooth skin texture, boost hydration, and support the skin barrier.
- The serum is designed for all skin types, including oily, combination, acne-prone, and sensitive skin, offering a non-sticky, quick-absorbing finish.
- Clinically tested, it has shown visible improvements in clarity, brightness, and blemish reduction for most users.
- Packaged with an ergonomic pump, it allows mess-free, hygienic application for everyday use.
Key Features:
- 10% Niacinamide: High-strength niacinamide (vitamin B3) helps fade acne marks, pigmentation, and blemishes while promoting a clearer, more even skin tone.
- Rice Water Extract: Japanese rice water and rice ferment filtrate help smooth skin texture, enhance radiance, and provide hydrating support.
- Hydrating Squalane: Olive-derived squalane helps boost moisture, reduce dryness, and support the skin’s natural barrier.
- Gentle, Milky Texture: Lightweight, milky formula absorbs quickly into the skin, providing hydration without a heavy or greasy feel.
- Suitable For All Skin Types: Described as appropriate for oily, combination, normal, dry, acne-prone, and sensitive skin.
- Dermatologically Tested: Clinical and consumer studies report improved brightness, clarity, and reduced blemishes with consistent use.
- Fragrance-Free Formula: The serum is listed as fragrance free and unscented, which can be beneficial for sensitive or easily irritated skin.
- Vegan & Toxin-Free Materials: Made without animal-derived ingredients, phthalates, and synthetic fragrance, aligning with vegan and clean beauty preferences.
- Convenient Pump Packaging: Ergonomic pump design enables controlled, mess-free dispensing and easy integration into daily skincare routines.
- Versatile Routine Use: Intended for use after cleansing and toning and before moisturizer, in both morning and evening routines, with SPF recommended during the day.